AMAZON INSTALLING ALEXA IN APARTMENTS AND HOTEL ROOMS. THEY SAY 24/7 DATA COLLECTION WILL HELP PROPERTY MANAGERS BETTER MANAGE AND SERVE TENANTS. | WHAT REALLY HAPPENED

AMAZON INSTALLING ALEXA IN APARTMENTS AND HOTEL ROOMS. THEY SAY 24/7 DATA COLLECTION WILL HELP PROPERTY MANAGERS BETTER MANAGE AND SERVE TENANTS.

By B.N. Frank

More creepy “Surveillance Capitalism” courtesy of Amazon who isn’t hiding that it is putting millions of smart speakers in homes and hotels by “offering discounted hardware, customized software and new ways for property managers to harvest and use data.”

Are there actually people willing to pay for this type of arrangement?

From the Wall Street Journal, “Amazon’s Plan to Move In to Your Next Apartment Before You Do.”

For Amazon, the appeal is obvious: Adding millions of new users to its services and gaining access to data like their voice-based wish lists and Alexa-powered shopping habits will put it further ahead of the competition which, at the moment, doesn’t have a significant presence in rental properties and new-home construction.

‘We can predict if residents are happy based on their digital interactions.’

Here’s what they have to say about privacy:

And there’s a question of privacy: Renters, home buyers and hotel guests are all surrendering more data as a result of these innovations, and may not be aware of all the parties monitoring their smart-home interactions.

Consenting to this data-surrending may be hidden somewhere in the contract’s fine print that most don’t read or don’t understand.

According to the article, Google is also interested in doing this kind of thing in homes too. Why the heck not, right?

In the meantime, Amazon is also planning to “push” its surveillance and data collection devices in other places too – including public places:

Webmaster's Commentary: 

What if one wants to opt-out?!?

Are there any provisions for this?!?

Can guests at hotels or residents of apartments, capable of not having every single word they speak, recorded?!?

If there is no provision for this, I would want to stay elsewhere, and let the management understand precisely we were doing this.

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